What does your prospect management system look like? While industry standards estimate 18-24 months to cultivate and solicit a major gift, in coordination with 7-9 personal visits, and 3-4 prospects for each $100,000 gift, the need for new prospects need to be continuously introduced and the movement of existing prospects the next level are vital benchmarks throughout the fundraising cycle.

Explore the purpose, elements and benefits of a prospect management system during this webinar as we share examples of best practices that have brought research and development staff to the same table, working in ‘harmony’ toward common objectives, and learn the interpersonal and professional skills necessary to make this a win/win situation for all involved. Learn how to create a process that works best within the culture of your organization, builds a team environment, and develops trust among the participants.

Don’t miss out! Register now at: https://www1.gotomeeting.com/register/529047529.

We are pleased to announce the release of a new research paper, entitled Community Colleges: Growing Individual Giving with Effective Prospect Research. Following an in-depth 2009 research study on prospect research in higher education fundraising, we challenged ourselves to dig deeper and investigate the extent to which prospect research is used by community colleges, particularly in the area of individual giving. The white paper is the result of this research initiative and provides an overview on giving to community colleges as well as a strategy to implement best practices.

To download a free copy of the WealthEngine white paper, please visit: http://www.wealthengine.com/pub/whitepaper_request.jsp

Further information on the white paper findings will be shared during a free webinar on Thursday, February 11, 2010 from 1:00 - 2:00 pm EST. To register for the webinar, please visit: https://www1.gotomeeting.com/register/825153472

We are thrilled to share with you the latest issue of WealthEngineWorks, our newly redesigned and renamed quarterly newsletter. This issue is chock full of product updates, company news and fundraising resources that will keep you informed on what’s happening and what’s to come as we work to support your prospect research and fundraising goals. To access the newsletter, please visit: http://www.wealthengine.com/pub/news/nl/.